PRCA Mission

The Public Relations Council of Alabama is committed to PROMOTING professional and ethical practice, DEVELOPING the potential of current and future practitioners, BUILDING a community of professionals, and ADVOCATING for the profession through effective member action and volunteer leadership.

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  • PRCA Evolve a Great Conference!
    PRCA Evolve a Great Conference!

    Thanks to all who attended the 2013 PRCA Evolve Conference in Tuscaloosa. Thanks to West Alabama Chapter for their hard work in putting on a great meeting. Congratulations to all Award Winners as well!

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  • REGIONAL NETWORK OF PROFESSIONALS
    REGIONAL NETWORK OF PROFESSIONALS

    We’re the state's longest operating and largest group of public relations practitioners. Becoming a member gives you access to PRCA’s 6 chapters and 500+ members.

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  • MEMBERSHIP HAS ITS REWARDS
    MEMBERSHIP HAS ITS REWARDS

    Being a member of PRCA offers many professional and personal benefits. Just a few include: Professional Development, Networking, Recognition, Accreditation, and more.

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  • A RICH HISTORY IN PUBLIC RELATIONS
    A RICH HISTORY IN PUBLIC RELATIONS

    PRCA is the state's longest operating and largest group of public relations practitioners. The organization exists to further the professional interests of today's public relations practitioners with practical help, networking and information exchange.

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  • STUDENTS ARE WELCOME HERE
    STUDENTS ARE WELCOME HERE

    The benefits of a student PRCA membership include: scholarships, awards (these look nice on a resume), access to institutions, advisors and different student chapters.

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  • PRCA Announces Brilliant Breaks
    PRCA Announces Brilliant Breaks

     The inaugural Brilliant Breaks program will be held May 16 from 2 to 3 p.m. and features a program on Unleashing Leadership led by Mack Story, a John C. Maxwell certified leadership coach, trainer and speaker who will offer an overview of leadership development and team-building strategies to help unleash your leadership potential.

    COST=$10 per participant.  To register contact Katie Jackson, PRCA Vice President for Programs, at katielamarjackson@gmail.com or 334-332-2923. 

Welcome to our new and improved website. Our goals are to be an information site for our members, linking them to resources, to attract new members by telling our story in a compelling fashion, and to provide a continuing resource for our state board and membership. Thank you for taking the time to visit us!

Our Chapters

Our professional chapters are available in six metropolitan areas: Auburn/Opelika, Birmingham, Huntsville, Mobile, Montgomery and Tuscaloosa. Professional chapters also support the efforts of student chapters at colleges and universities in each area.Learn More

Membership Benefits

  • Professional development through monthly chapter meetings, periodic state seminars and annual state and regional conferences
  • Quarterly newsletter and association website highlighting local and state activities...
  • Networking at PRCA events or through the...

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